Trusted relationships
Organizations connected to our software, systems, and delivery work.
ICE MENA
Career180
Trego
TregoTech
AI4HR LMS
Life From Water Foundation
GreenVee
Paris Gazon
Saray Vera Advertising Agency
ICE MENA
Career180
Trego
TregoTech
AI4HR LMS
Life From Water Foundation
GreenVee
Paris Gazon
Saray Vera Advertising Agency
We help organizations move beyond disconnected tools and manual operations by translating real workflows into custom software, internal platforms, and automation. The goal is a system that can be designed, built, deployed, and supported as one accountable delivery path.
Founded August 2025. Registered in Cairo in March 2026. Tax ID: 774-001-658.
Focus
Complex software, internal platforms, and automation
Fit
SMEs that have outgrown spreadsheets and generic SaaS
Delivery
Discovery, implementation, launch, and post-go-live support
Proof
Case studies across logistics, learning, marketplaces, and operations
Our published experience includes a completed learning platform for Career180, a booking platform developed in cooperation with and under the supervision of the TregoTech team, and logistics-platform experience from members of our engineering team before they joined Nubalink.
Transparent project context
Each case page distinguishes Nubalink delivery, partner collaboration, and prior engineering-team experience.
Built for SMEs
We work best where leadership needs more control over execution, reporting, and system adoption without enterprise-scale overhead.
Long-term partner
The relationship does not stop at deployment. We stay engaged to stabilize, improve, and extend the roadmap after launch.
Founder-led delivery
Nubalink combines commercial scoping and stakeholder coordination with product architecture, engineering leadership, and project-based delivery capacity.
Founder & CEO
Karim leads Nubalink's commercial strategy, project scoping, client partnerships, and delivery coordination. His background combines Business Information Systems with operational, sales, and commercial strategy experience.
View LinkedIn profile
Co-Founder & CTO
Amr leads product architecture, technical delivery, and project-based engineering teams. His experience spans booking, commerce, logistics, mobile products, operational SaaS, and AI-enabled systems.
View LinkedIn profileBuilt for billboard advertising agencies
A billboard operations platform for managing owned and partner inventory, availability, reservations, allocations, contracts, legal records, financial events, revenue shares, and operational reporting in one system.
Trusted in live operations
Saray Vera Advertising Agency uses Billy to manage its billboard operations through one connected operational platform.
See how Billy handles inventory, reservations, contracts, partner shares, and financial control around your agency's operating model.
Authorized work in progress
These projects are clearly labelled as in development. Full case studies will follow only after delivery evidence and publication assets are approved.
In development
A warehouse management system designed to connect marketplace operations across Germany and Europe for merchant workflows.
In development
A customer-facing e-commerce application being developed for Paris Gazon in France.
In development
An internal platform bringing financial, rental, and HR workflows into one operating system for Access Arabia.
A realistic view of how the work felt from the client side: responsive communication, solid implementation, and smooth product delivery.
Verified PartnerChief Executive Officer at Life From Water Foundation
In the age of AI, where both technical and non-technical people can build faster than ever, the real differentiator is not AI alone - it is credibility, transparency, and work ethic. As someone who works across technical teams to build AI solutions in a complex sector, I know that choosing the right partner is not only about technical strength or cost. It is about finding a team with strong ethics, clear communication, and an aligned vision. This is what I found with Karim and his team. Working with them has felt less like a transaction and more like the beginning of a long-term journey of learning and growing together.
Verified PartnerProject and Expansion Lead at Career180
Nubalink helped Career180 deliver a modern, high-performing digital experience that felt aligned with the brand and worked smoothly for our audience. What stood out most was the team's professionalism, responsiveness, and attention to detail throughout the project, along with a clear willingness to listen, adapt, and solve problems as the work progressed.
Verified PartnerProduct Manager at Career180
From a product and delivery perspective, working with Nubalink has been steady and well-organized. The team has been reliable in implementation, responsive to feedback, and technically capable when translating operational requirements into usable product features. The collaboration has been smooth, and the quality of execution has supported forward progress without unnecessary friction.
The principles behind how we scope, build, and support systems.
We focus on working systems, not polished presentations. If it does not improve execution, it does not belong in the roadmap.
Clear timelines, visible progress, and direct communication. Clients always know what is moving and what comes next.
We work alongside your team, align with business pressure, and make decisions that support long-term operating clarity.
We build systems that can scale under real usage instead of temporary fixes that create new bottlenecks later.
A delivery process built for clarity.
We start with goals, workflows, constraints, and growth plans before defining the system path.
ERP, CRM, automation, or custom software. We choose what fits operations instead of forcing a default stack.
After launch, we stay engaged to improve performance, support adoption, and extend the roadmap.
We work best with companies that need clearer processes, better reporting, and a team that can carry implementation through to go-live and beyond.